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EPL · Trending · 1 source

▲ Positive

What it takes to win a Ballon d'Or: Trophies, goals and playing the PR game

Headline via ESPN · First reported 2d ago · Updated 2d ago

It's no longer enough to be the best on-field player in order to have a shot at the Ballon d'Or, soccer's top individual prize. You have to make your case in the media, too -- and it takes a lot of work.

What it takes to win a Ballon d'Or: Trophies, goals and playing the PR game — Photo: ESPN

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ESPN

ESPN · 10:07A ET
What it takes to win a Ballon d'Or: Trophies, goals and playing the PR game ↗
It's no longer enough to be the best on-field player in order to have a shot at the Ballon d'Or, soccer's top individual prize. You have to make your case in the media, too -- and it takes a lot of work.
By Mark Ogden

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